HATS ON THE STREETS OF TOKYO 東京街頭的帽子時裝

by Shlomit Yaish

Photography by Konishi Katsujii, Hiromitsu Ogata, Meg Suko

Hats as a key accessory quickly become an essential fashion feature in urban areas. Hat wearing is also an extension of people’s individuality and is almost a ‘must’ in the Japanese total look.
 
Hat designer Shlomit Yaish was based in Tokyo between 2003-2008, she was constantly stimulated and excited by the manner the Japanese choose to wear hats — how they wear their hats of all shapes and sizes, style themselves, incorporate the latest fashion trends, create their own mix of combinations in the process of hat designing — and how they go about in daily life. It is hard to envisage a woman’s hat with flowers being fashionable for a man. These imaginative, sometimes whacky interpretations of hat fashion were wonderfully captured by Yaishi together with three Tokyo-based photographers in Hats on the Streets of Tokyo.
 
This book is a collection of bright, colorful portraits on the burgeoning and cutting-edge hat culture in Tokyo, Japan — a place where the average Japanese purchases three hats per season or six hats per year, putting Japan at the top of the world's fashion capitals.